Yazar "Gezmen, Başak" için listeleme
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Acquisition of financial literacy as a life skill: A study on financial literacy awareness of students
Gezmen, Başak; Eken, İhsan (IGI Global, 2019)Alongside the phenomena such as crisis, prosperity, etc., which emerged with the increase of global competition, the development of literacy levels has become critical. In the acquisition and development of financial ... -
Bir eğitim aracı olarak çocuk dergileri: ‘‘Mavi Kırlangıç’’ çocuk dergisi
Gezmen, Başak (2019)Medya, bireylere enformasyon akışı sağlamanın yanında kamuoyu oluşturma, kültüraktarımı, sosyalleştirme, siyasallaştırma v.b işlevlere de sahiptir. Medya, özellikleçocuk kitle dikkate alındığında bir eğitim aracı olarak ... -
Digital activist movements for energy resources: The case of Greenpeace Turkey
Gezmen, Başak (Springer Nature, 2022)In this study, it is evaluated energy-related Twitter posts of Greenpeace Turkey, which is one of the most important and active NGOs in Turkey. The examples of tweet contents are investigated to the popularity ranking of ... -
Digital data security strategies in the COVID-19 pandemic period: An evaluation of domestic messaging applications
Karatay, Serkan; Gezmen, Başak (IGI Global, 2023)It can be said that the COVID-19 pandemic has an important role in the spread of personal and institutional use of digital communication channels. These developments, which further increase the importance of digital data ... -
E-Retailing practices in mobile marketing: The case of getir application
Eken, İhsan; Gezmen, Başak (IGI Global, 2019)Today, the Internet has become a frequently-used tool in trading information, products, and services. Together with the transformations in the Internet, new media, and mobile technologies, the retail sector is also developing ... -
Etoriksel analiz çerçevesinde spor kulübü başkan adaylarinin konuşmalarinin incelenmesi
Gezmen, Başak; Eken, İhsan (Uluslararası Balkan Üniversitesi, 2019)İkna kavramı, geçmişten günümüze sosyal bilim çalışmalarındaüzerinde sıkça durulan bir konudur. Günümüzde birçok önemlikonuşmacı, siyasi lider, akademisyen için güzel, etkili ve çarpıcıkonuşma yapmak önem teşkil etmektedir. ... -
Haber fotoğraflarında suriyeli mültecilerin temsili: Suriye olaylarının anadolu ajansı almanaklardaki fotoğraflar üzerinden incelenmesi
Eken, İhsan; Gezmen, Başak (International Balkan University, 2019)Çağımızın en hızlı gelişim alanları arasında görülen iletişim teknolojileri, toplumları değiştiren ve dönüştüren etkilerinin yanı sıra farklı bir kültürün oluşumuna da zemin hazırlayabilmektedir. Günümüzde, gelişen yeni ... -
Increasing customer satisfaction in strategic communication studies: Excellence awards in the transportation sector
Eken, İhsan; Gezmen, Başak (Springer, 2020)As a partner of the European Foundation for Quality Management (EFQM), KalDer (Quality Foundation) annually gives Excellence Awards to companies and non-governmental organizations operating in various sectors as a result ... -
Increasing efficiency of energy saving policies in the future: Corporate social responsibility projects
Gezmen, Başak (Springer Science and Business Media Deutschland GmbH, 2021)Creating awareness and consciousness about energy saving, which are the most important topic of our era, rank among ultimate duties of media. Technological developments and new areas of the digital worlds provide advantages ... -
The role of environmental journalism in raising awareness on energy efficiency
Gezmen, Başak (Springer Science and Business Media Deutschland GmbH, 2022)Forming public opinion and education functions, which are among the functions of the media, are an issue that should be given great sensitivity today. What should be understood from media education is that the content of ... -
The role of media literacy in setting media awareness: A study towards university students
Gezmen, Başak; Eken, İhsan (2020)Technology always develops and changes at a dizzying pace and causes mobile devices to evolve as well. Mobile devices that have grown to be extensions of individuals, became indispensable elements of daily life. So much ... -
Semiotic analysis of public service announcement on energy efficiency
Gezmen, Başak; Yazıcı, Merve (Emerald Group Publishing Ltd., 2023)Energy, as the most valuable concept of today, works with all disciplines, gains momentum, and increases all kinds of studies on energy and consciousness on the subject. The media provides the most rapid and effective ... -
Sosyal medyada ebeveynlerin dijital yerlilere yönelik içerik paylaşımlarının dijital kimlik inşasındaki rolü
Esgin, Yeşim; Gezmen, Başak; Özsürünç, Recep (Gaziantep Üniversitesi Sosyal Bilimler Enstitüsü, 2022)Dijital dünyada ebeveynlerin çocuklarına yönelik mahremiyet ihlaline yol açan sosyal medya paylaşımlarına sıklıkla rastlanmaktadır. Bu durumun dijital sahnede kimlik inşa sürecinde etkili olduğu ve çocuklar üzerinde ... -
Students’ satisfaction with applications implemented in distance education process during the pandemic period
Gezmen, Başak; Eken, İhsan (Springer Science and Business Media Deutschland GmbH, 2021)Since the COVID-19 epidemic outbreak, which occurred in December 2019 and resulted in profound changes and transformations in our lives, was declared to be a pandemic, our country has also faced numerous restrictions in a ...